Top 10 Effective Promotional Products Offered By Car Sales Departments
1) Promotional clothing – Customized T-shirts and hats are the most popular. It gives your dealership great exposure as customers tend to wear this at the local gym and on weekends.
2) Writing Instruments: People hold onto the pens they like, throw away the pens they don’t write. Always ask for a sample. It’s worth it!
3) Bags: Today more than ever, customers shop with “green” bags with logos. Other popular bags are drawstring backpacks and insulated grocery bags.
4) Desk Accessories: ANYTHING that people have on their desk. Stress balls are always popular, as are ball hoops with a trash can logo board.
5) Drinking Items – From mugs to custom labeled water and water bottles, these are a winner and there are plenty to choose from inexpensively.
6) Calendars – Be There First – Studies show that more than 50% of the people who received calendars did business with that dealership.
7) Magnets – Added with the “to do” list or notepad – these are very effective. Your customers usually look at them every day.
8) Computer Accessories – Custom USB flash drives and MP3 players are items that almost every consumer wants and will keep. Be careful not to reduce the USB storage too much.
9) Car Accessories – From tire gauges to ice scrapers and even car emergency kits, car organizers, and car blankets, these items are always a hit.
10) Sporting goods: balls of all kinds, umbrellas and outdoor chairs are very useful. Make a selection and let your client choose what they want according to their lifestyle.