When I meet with other investors, one of the most frequently asked questions is how I manage to buy up to 5 properties a month when they are struggling to find one.

It only takes me a few questions to get to the problem. Your marketing does not make the rating. Either it’s haphazard, inconsistent, or non-existent, and instead of confronting that, they want to tell me it’s the economy or it’s different where they live.

This is what I advise all people who want to make barrels of wheels full of money: “Never forget that, above all else, you are in the business of marketing. The extent to which you embrace this fact will ultimately determine your success or failure”. in this or any business!”

A bold statement, I admit. Now obviously you need to know the basics of the business, how to buy and sell houses for a profit, but beyond that, your marketing will be the difference between you and all other investors.

Why is it so different? Because when you market well, people come to you to help them solve a problem, and that makes all the difference in the world. Yes, you can knock on the doors of every FSBO or foreclosure in the city, but the positioning is terrible. First, you weren’t invited, and the prospect is likely so defensive or angry that they won’t get very far. Unless you really like rejection and a very poor return on your effort, this is not the way to go.

I send postcards and direct mail to my prospects all the time. Sometimes people tell me, “I tried direct mail and it doesn’t work in my area.” This, of course, is absurd. What I usually tell them is “What’s the difference between a $1 bill and a $100 bill?” That’s the message on the paper!

Many people send $1 messages and expect $100 results. It just doesn’t work that way, and it never will. The $1 message screams to your prospect all about you and how you’ll buy your home without being seen.

First, an ugly truth: your prospect doesn’t care about you. He cares about someone who has a solution to a problem he is having. When you remove all me, me, me from your direct mail pieces and replace it with possible solutions to your problem, then you have a much better chance of being contacted.

No one is born an excellent salesperson. You wouldn’t believe some of the mistakes I made when I started out. But I got the education I needed and was never afraid to invest in seminars that ultimately led to me earning over $1 million a year. You can also become a great salesperson, but you have to get the education on how to do it right and the system to execute it all.

I know that marketing will make the difference between an investor who does 3 operations a year and those who are doing 4 or 5 a month like me.

Proper marketing will produce truly motivated sellers who are the best prospects in our real estate business. This will make the difference between earning $50,000 per year or $50,000 per month!

Long story short, you have to be good at marketing, that’s the first step! The second step is for you to realize that you need a motivated salesperson to generate big profits. The first step will take care of the second!

If you want to learn more about marketing automation and how to find more motivated salespeople than you can handle, go to http://www.ProfitGrabber.com There you will hear about the Profit Grabber system that Marko Rubel uses to organize and automate his marketing. . You can do the same and get over $50,000 each month buying foreclosures and other distressed real estate using no down payment techniques!