Well, if you don’t already know these tricks, then you are losing a lot of money at the table and putting in a lot of effort when it could have been easy for you from the start. The money suckers are happily rolling over a mountain of money now while you are probably staring at your computer not knowing how to start earning that long awaited money. Well, it may be that you already know some tricks and you just missed them. Let’s refresh your memory, shall we?

1. What was once old is now NEW again.

Well, this nasty hack is modeled after the inheritance method. Do you remember that your older brothers gave you old clothes or toys? This is the same concept, except it’s for digital products. How does it work? Simple. The author published a new book, people bought it, put it aside, forgot about it. Now someone got it and decides to renew it! So just give the product a makeover and viola! You have a new product. The same applies to private label rites. This is even better for PLR as you can put your name as the author of the eBook and swipe all your affiliate links to make the product a “streaming” money maker! Not only do you make money by selling the product directly to your customers, but you also make money from the affiliate links in your eBook, giving you multiple streams of income! Nasty tactics, yes? Hey, don’t frown just yet, this isn’t as complicated as you think. If you have a PLR product, all you need is to rewrite some of the content, such as changing the title, first paragraph, last paragraph, and some small changes to the body. That’s all! How hard can that be? Most importantly, you should give the product a new electronic cover, and of course a new product name as well.

2. The “FEAR FACTOR”

What the hell is that? Well, you know, if you have been trading online for a while and have bought e-books online, then you will find a common denominator on all sales pages. It has the fear factor. “Buy now as the price will increase to $$ after midnight today” or “Sign up now as there are only 5 spots left.” These are fear factors that will make your customers take action, otherwise they will miss the boat. Of course, if you have to set a deadline for your offer, make sure you stick to it, otherwise it will impact your credibility. It’s okay to lose some sales when you close. After a month or two, you can always relaunch it to say that due to public demand, you are offering the offer again for a limited period of time and will withdraw it entirely afterward. This time, people will accept your offer and take it more seriously.

Well, these are just two tricks that you can start implementing in your marketing campaign. There will be more in my next article (wink).