Knowing the right product or service to buy in any situation often comes down to a few simple things. Do I know a brand or company in this market? Does anyone I know and trust know of a brand on the market? Where can I find what other people have tried and recommend based on their experiences?

Whether you’re shopping for a new washing machine or needing a plumber, in most cases it’s a similar process to determine who will get your business. Making impulsive and emotional decisions often results in poor due diligence being carried out, meaning that the goods or services you purchased did not meet expectations.

When it comes to the security of your computer, the offer of free trial antivirus software may seem tempting. Unlike a free trial or demo of a new refrigerator, however, ‘free’ online software can be a minefield of traps and hidden dangers.

Many of these free offers displayed on computer banner ads actually hide computer viruses with malicious software that load onto your computer and wreak havoc with your hard drive and personal information. Often, you don’t know something is wrong as the damage is working silently in the background and sending your sensitive information such as login and password details to criminals from the underworld.

Even if all these malicious scams were removed from the market, how do we choose the right antivirus trial version?

There are probably hundreds of companies that make Internet security products, so choosing the best free trial antivirus software for your PC can be a difficult decision when we don’t really know any of the brands. Most security software developers work on a subscription basis. This means that at the end of your subscription period, usually 12 months, you renew your license to use your product. This automatically keeps you up to date against the latest online threats.

So for companies that offer a free trial, it’s important to know that if you continue to sign up after your free trial period ends, you’ll have the best security protection possible, unlike many ‘one-cost’ products that don’t. they receive continuous updates, so if a new threat appeared tomorrow, it wouldn’t protect you against it.

Experience and insights are built by those who have spent years building their knowledge base and this is completely true when it comes to free trial antivirus software. While a tech startup may have developed some cool security widget or app, it doesn’t mean they have the chops to take responsibility for your computer’s security.

Dealing with experienced, full-time professionals is crucial to your online security, giving you the ultimate peace of mind.