Deciding on a web designer is like having a first date. A person must find out a lot about this new individual and then decide if they are compatible. Choosing the wrong designer could ruin a business.

According to 48% of consumers, website design is the main factor in determining the credibility of a business. Additionally, 38% of people do not engage with a website when the content and design are not engaging. The following are 5 things to consider when choosing a web design agency:

Take a look at the Agency Portfolio

Aesthetics is essential to the design of a website. Studies say that two-thirds of consumers would rather look at a strikingly beautiful website for 15 minutes than one that is plain.

When businesses want to attract more customers and increase revenue, they need a creative preset that keeps their website visitors in mind. People can look at the portfolio of a web design agency before proceeding. Here you can see the previous projects of the company.

Learn more about website features

Web designers can include banners, headers, images, maps, and all other features on a website. There are agencies that create custom websites where you can choose the features that best suit your business. Some offer all-in-one solutions or “out of the box” software. Custom sites are more expensive and time-consuming initially, but they provide a long-term return on investment.

Search for high-performing web design agencies on Google

Web design agencies that rank high in Google are likely to be proficient in SEO, the process of getting traffic from search engines. Businesses found on page one of the search engine results page (SERPS) use SEO techniques like keyword research and competitor analysis. Those looking for the best web design agencies that can optimize their page for lead generation; You can search for high ranking companies on Google.

ask a lot of questions

Before hiring the services of a web agency, all possible questions should be asked. Even if they see the information they need on the company website, they should also talk to any staff member to find out more about them.

For example, they obtain a quote for the required services. They should ask if hidden fees and additional costs are included in the price. Not all web agencies are transparent when it comes to their pricing, so people should request a full quote for their project. Additionally, they can ask about customer service principles and accessible design practices.

Learn more about page load times

A multitude of website users find page load times to be a concern. Slow loading pages can increase your bounce rate, or the number of visitors who come to your site and then suddenly click the “Back” button. It’s best to choose a web design agency that creates eye-catching pages that never slow down your site.

Web Parts that increase load times by a few seconds can hurt your sales. Studies say that pages that have a load time of 2.4 seconds have a bounce rate of 12.8%. Those with a load time of 3.3 seconds have a considerably higher bounce rate of 20%.