Does web hosting have an effect on SEO? There are 3 web hosting factors that influence your website ranking. Here’s an in-depth look at them: Uptime/Downtime Downtime is the period of time when your website cannot be accessed due to server-related issues. Search engine spiders are likely to visit your website many times a day. […]
Category: Digital Marketing
Social media is the big buzz. We have been swept along by the currents of Linkedin, Facebook and Twitter. We can let the currents lead us to new connections, new business, and massive reach and visibility. Or we can get caught up in the currents that carry our reputation. The biggest mistake in social media […]
Pay Per Click Key Performance Indicators (PPC KPIs) Key performance indicators As a pay-per-click account manager, I use various metrics to track the success of a given campaign, depending on what that campaign is trying to accomplish and also what stage that campaign is at in relation to campaign maturity. . For many small business […]
In the last few weeks I have visited hundreds and hundreds if not thousands of advertising agency websites in the United States, Puerto Rico and Guam. I have a voiceover business. For those of you who don’t know what a Voice Over is, it’s where I am the voice you hear on the radio or […]
I attended a seminar the other day at a local trade show and one thing they mentioned almost in passing that inspired me was the critical concept of “selling your hits.” Hmmm… “Sell your hits” – what could that mean? Simply put, when you talk down the road, you talk down the road. Adjust your […]
While B2C businesses use social media for a variety of purposes, B2B marketers often wonder if simply having a basic business website is enough; Aren’t social networks more suitable for B2C interactions? Forrester research data indicates otherwise. According to a recent eMarketer study, Forrester Research predicts that B2B companies will spend $54 million on social […]
Quality content is the key to SEO success. Content doesn’t just mean the content of your text. Images should be an integral part of your content strategy. Sometimes single images can be much more effective than your 1000 word blog post. It also helps you improve the quality and performance of your blog posts. Images, […]
A mini-lesson focuses on a specific teaching point and lasts from five to twenty minutes. You can teach a mini-lesson with a whole group, a small group, or with individual students. Mini Lessons are ideal for quick lessons that lead to active participation. Steps to complete a mini lesson Before you plan your mini-lesson, you […]
From time to time we overlook what we do not understand. Our reaction on such occasions is mainly determined by our philosophy of life. Our philosophy of life, although inspired by various factors, few come to mind. Our life philosophy kit has contextual tools like tradition, mentors and role models, critical reasoning, and logic. We […]
Let’s make one thing clear. One of the main reasons your competitors probably haven’t jumped into video marketing is because of their fear of cost. Please understand that the reason they aren’t producing marketing video after marketing video probably isn’t due to their inability to appreciate the power of video marketing. In fact, most people […]