Why I enjoy running an eCommerce store
First, the e-commerce store business is difficult for people to understand, especially those who are standing outside looking in.
I know because, initially, it was difficult for me to understand. Electronic commerce is an invisible, virtual world that only those who dare to enter can genuinely enjoy.
In recent months, being the e-commerce specialist it allows me to exercise my talents as a creative and independent thinker.
It is fantastic to work in an industry that plays such an important role in my life. Think about it.
When I order online, and that’s almost every day, it’s my chance to see the latest trends and technical advancements in action and be excited to make the eCommerce store even better.
As designed, the e-commerce business has a B2B structure with a B2C (e-tailing) side; and the only real need is not to oppose change.
I can think of no other profession that is such an extraordinary microcosm of all the fundamental skills of business.
E-commerce exposes me to all phases of the business. What
- sales solution;
- cross-selling and up-selling;
- relationships with customers;
- supply and purchase of products;
- price fixing;
- online marketing;
- customer acquisition;
- Supply chain management;
- work with wholesalers, manufacturers and distributors;
- database and website management;
- Creative writing;
- junk mail;
- internet marketing;
- affiliate marketing;
Incredible true? Yes, I agree that it is impressive.
So many jobs allow me to see a piece of the puzzle, but never the whole company at work.
The beauty of e-commerce is the instant feedback I get from customers, which allows me to “feel” the customer and gain insight into the customer’s mind and desires.
I learn from that feedback and then quickly come up with different trading strategies.
Working in e-commerce is similar to my previous training business in that it allows me to try out new business ideas, learn marketing strategies quickly; and get results in real time. That is unique.
As you probably already know, the e-commerce business is very dynamic. Nevertheless, continuous change can become exhausting, which will be too much for some people. That is the nature of this type of business. I suggest that newcomers take it easy and focus on a few things, then pick up the rest later, or not.
If you are looking for a new business or career opportunity, e-commerce will give you the chance to challenge yourself and hopefully make a direct impact on changing the lives of others for the better.
Before you begin, know your “why.” Why are you starting an eCommerce business at this stage in your life? I ask you this because the ecommerce business will challenge you in new ways.
The more you understand your belief in the products and services you offer on your eCommerce store, the more loyal customers you will get. It is a very practical business. So again, ask yourself if you can deal with the daily grind of running an eCommerce business.
If you’re the type of person who likes full control of your earnings or a hands-off approach, really know your “why” and your passion. In the long run, that knowledge and understanding will help keep you inspired and hopefully lead to success.
If you have questions, please leave a comment below. I am happy to help.