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How to become a famous real estate agent

So, you have taken the classes and now you have become a real estate agent. Or you are already a real estate agent. Now that you are or are already a real estate agent, how do you become a famous real estate agent?

Before getting into the details of becoming famous, you must sit down, get up, and decide your niche. Your niche will be the springboard from which you launch your campaign to become famous. Is the luxury market your thing, or maybe being a purchasing agent is more your cup of tea? You need to decide where your strengths lie, and then you can better focus your energy and hone your experience.

Once you’ve defined your niche, you’re ready to move on to WHAT will make you famous in your niche.

Lately it has been said that 80 percent of the search for housing begins on the Internet. If you are going to become a famous real estate agent, you must become an internet expert. Most of the major brokers today offer a website for their agents. It would be a good idea if you were looking for training to make your website stand out from the rest.

Also, get a cheap web domain from one of the online providers like GoDaddy. You can give it a creative name that will make people find you and help them remember it when they need to contact you.

The brand is the key to differentiate yourself from the rest. You must have a brand that makes people remember you. You’ll want to link your branded domain name to your website with your broker to direct people to your listings and information. Also, find ways to use your brand to turn it into something that sticks in people’s heads. Association is a common method that humans use to retain memory. Associate your experience or name with something related to real estate that people will remember. You want your brand to stand out from the rest.

In addition to providing a web address for each agent, some brokers even train their agents to learn how to configure their websites to be individual and stand out. You will want to attend a training or hire someone to develop your website for you.

Either way, you’ll want your website up and running with eye-catching graphics and links that lead people to useful information. Make sure to insert a quality image of yourself. Sales have been lost due to an amateur image.

YouTube is a website where you can post videos that you have created with useful real estate information. In addition to posting it on your blog, you may want to consider video teaching about the reimbursement that first-time homeowners may receive due to the approval of the federal stimulus package. Information like that is considered very valuable and would be visited many times if you provide a professional presentation of it.

You will need a blog on your website that provides useful information for potential homeowners, as well as allowing readers to comment on your website. Comments are sometimes quite helpful in discovering what your audience really cares about. Provide links to useful and necessary information and provide a stellar aesthetic to create interest in your website. Along with blogging, make sure to create blog posts on a regular basis that are of great importance to your audience. This will create interest and keep them coming back for more. Establish an RSS feed to allow readers to easily subscribe to your blog. If you don’t know what it is, the webmaster you hire can create it for you.

You will also want to consider signing up for various social networks, such as Active Rain, Twitter, Facebook, MySpace, Digg, LinkedIn, and others. Be sure to include your website link on your profile of all social media sites that you become a member of, along with your brand name.

While creating an impressive website, you will want to find out and decide how you will distribute your listings across the web. You want your customers to be amazed by your ability to expose your listings.

The last thing you want to deal with is a means of determining your return on investment (ROI). You need a good method of keeping track of your marketing and advertising expenses so that you know what your ROI is. Be sure to include a counter on your website that tracks unique visits to your site, along with some way to analyze the traffic your site receives to improve results.

Now that you’ve found your niche, become an internet expert, have your website up and running, and are experiencing some notoriety, be sure to keep track of how your customers found you. Ask them. Also, ask them if they have seen your website.

As you continue to aggressively promote yourself with electronic media, you will eventually become what you have always dreamed of: a famous real estate agent!

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